Franchise partnerships
Franchise with MAXNEW
Explore a retail partnership with MAXNEW in your market. Our experience operating stores in China connects the brand’s everyday wardrobe with real shopping environments. Tell us about the place where you would like to introduce MAXNEW.

Our stores bring the MAXNEW wardrobe into a real shopping space. Clothing, presentation and the people choosing it are all part of that experience.
Retail experience in China
MAXNEW operates multiple physical stores in China. This experience gives us a practical view of presenting clothing: individual pieces, complete outfits and a collection brought together through colour and display.
A store also gives customers room to explore the wardrobe in person. They can compare fabrics, fits and colours, and see how the pieces work together.
The MAXNEW wardrobe
Creative Basic starts with familiar pieces for everyday life. Our approach considers silhouette, fit and details while keeping simplicity, comfort and freedom at the centre of the wardrobe.
It leaves room for personal expression rather than prescribing one complete look. Pieces can be worn together or adapted to a customer’s own way of dressing.


- Your marketThe country, city and area you are considering.
- Your backgroundYour retail experience and any existing business.
- Your store planA location or concept, project stage and questions.